Maximizer Core Edition

Clear pipeline visibility, contact management and sales control for growing teams.

Not every organisation needs advanced forecasting layers and complex performance modelling. Many need something simpler. A CRM that creates structure, improves visibility and supports consistent sales execution.

Maximizer Core Edition provides exactly that.

It delivers core CRM capability designed to help teams move away from spreadsheets, fragmented tools and inconsistent tracking, while building a solid foundation for future growth.

Avrion ensures Core Edition is configured properly from the start, so it supports how your team actually sells.

Digital Transformation
on your Terms.

Schedule a structured discovery conversation that will help define priorities and reduce risk.

Who Core Edition is for

Maximizer Core Edition is ideal for organisations that:

Have small to mid-sized sales teams
Need clearer pipeline visibility
Want structured contact and opportunity tracking
Are moving from spreadsheets or entry level CRM systems
Require a practical, easy to adopt platform

It delivers control and consistency without over engineering.

What Core Edition delivers

Technology alone does not improve sales performance.

Clear contact and account management

Core Edition provides a centralised, structured way to manage:

Contacts and accounts
Communication history
Notes and interactions
Activity tracking

Ensuring customer information is organised and accessible.

Pipeline and opportunity tracking

Sales teams gain visibility into:

Active opportunities
Pipeline stages
Expected close dates
Deal values

Creating transparency across the sales process.

Activity and task management

Consistency drives performance.

Core Edition allows teams to:

Log calls and meetings
Schedule follow ups
Track tasks and reminders
Maintain visibility across team activity

Reducing missed opportunities and improving accountability.

Reporting and basic forecasting

Core Edition provides structured reporting to support:

Pipeline value tracking
Opportunity progression
Individual performance visibility
Revenue projection at a high level

Giving leadership clearer oversight without unnecessary complexity.

The Avrion approach to Core Edition

Even simple CRM systems require proper design.

We focus on:

Defining realistic pipeline stages
Matching fields and data capture to business needs
Simplifying user experience
Establishing reporting that supports decision-making
Preparing the system to scale when required

This ensures Core Edition does not become another underused tool.

Integration capabilities

Core Edition can be integrated with:

Mailchimp and marketing platforms
Finance systems such as Sage
DocuSign for contract workflows
Power BI for enhanced reporting
Custom systems where required

Ensuring even a simple CRM sits within a connected ecosystem.

Unsure if Core Edition is enough?

If you are evaluating CRM options and unsure whether Core or Business Edition is the right fit, a Business Health Check can help clarify requirements.

We assess:

Sales complexity
Forecasting needs
Reporting requirements
Growth plans
Integration priorities

Providing clear guidance on the right edition for your business.

Planning a CRM rollout?

If you are moving away from spreadsheets or a basic CRM, a discovery conversation will help you set the right foundation.

We help you:

Clarify sales process requirements
Avoid overconfiguration
Improve adoption from day one
Build a CRM environment ready to scale

What do our customers say?

“Avrion is an agile, approachable, friendly company. They are easy to deal with and deliver on what they set out to achieve.”

Tom Crowther – Belvoir

“We would highly recommend Avrion for both CRM and tech support applications. We recently upgraded our tech support function for both internal and external support requests. This has improved our response times, planning, service level agreements and overview of the department. Avrion is always ready to suggest improvements and evolution for our business. A big thanks to Dave, Nick and Sam at Avrion for their work on this project.”

James Blair – SPM Instrument UK

“We first came across Maximizer Sales Leader Edition (SLE) when looking for a CRM system with quoting functionality to replace an aged manual system based mainly on Excel! From development to implementation, each stage was found easy to transact and made easy to understand with the support offered found to be exceptional. Our main area of focus was to improve systems to reduce stress on resource with minimal impact on the team – this was achieved with great success & the system welcomed.”

Liane Atherton – AAF Air Filters

“Working with Avrion has been amazing from start to finish. We use Maximizer as a main system, however we required a bespoke quote tool building for our sales team. From start to finish, the integration of the software and support has been nothing short of phenomenal. Their entire team are very knowledgeable, efficient and nothing is ever too much. We look forward to using Avrion moving forward and continuing a great business relationship.”

Luke Hogg – Knoxford Fabrications

“Avrion is able to grasp a concept quickly and turn it into a deliverable that can make a significant difference to a business. They take the time to understand the requirement, taking concepts and ideas and turning them into tangible benefits to achieve the best outcome possible for the customer. I'd 100% recommend Avrion. It's been a dream working with them. They have helped us at every point in this process. I've worked with people in the past where there's a bit of tension, but with Avrion they always helped to direct our journey, in a way that was working with us as a partner, over anything else.”

Jasmin Dudden – Restore Datashred

“I’m using Power BI a lot more now than I did when we started with creating refreshable dashboards for the Senior Leadership Team and other management levels showing different elements of the business. We are doing this by implementing the data warehouse built by Avrion, which is very handy. I love Power BI and think it is such a great tool that every business can have/use as it turns your raw data into a story that shows different aspects from the company over time.”

Dan Costin – Restore Datashred

“We were looking for best service provider for our CRM system and we came across with Avrion in 2016 and since then we have never turned back in terms of CRM system. This was our best step to move with Avrion as they understood our requirement quickly with excellent solutions and also within our budget. Working with Avrion is wonderful experience; we never need to approach them for any issues as they are always one step ahead by taking regular follow-ups. They are quick and punctual in terms of completing project. We have undertaken many projects so far and are more than happy to say that their solution is up to the mark. Avrion's people are the greatest asset of the company. I really recommend Avrion not only CRM system but for many other IT solutions as well.”

Satish Ghaghada – CWC

“Data is one of the most valuable assets any business has, but unlocking its true value depends on quality, meaningful analysis, and having the right tools and skills to turn insights into strategy and revenue. Having worked with Avrion, I can say they really do bring the expertise to help businesses make that transformation!”

Catherine Royle – Restore plc

“We found Avrion very professional, yet friendly and fun to do business with. They really gained our trust.”

Chris Howard – BearingNet

“With our workload and team outgrowing our old method of workflow management, we needed a solution. Having worked with Avrion in the past, we asked them to take a look. Dave, Nick and Sam took the time to go through our process with us. It was decided that a ticketing system was required - the guys set up what we required and assisted us whilst we inputted our data and got it going. I think the level of customer service we have received from Avrion is 5 stars.”

Mike Bevan – SPM Instrument UK