Maximizer Core Edition

Clear pipeline visibility, contact management and sales control for growing teams.

Not every organisation needs advanced forecasting layers and complex performance modelling. Many need something simpler. A CRM that creates structure, improves visibility and supports consistent sales execution.

Maximizer Core Edition provides exactly that.

It delivers core CRM capability designed to help teams move away from spreadsheets, fragmented tools and inconsistent tracking, while building a solid foundation for future growth.

Avrion ensures Core Edition is configured properly from the start, so it supports how your team actually sells.

Digital Transformation
on your Terms.

Schedule a structured discovery conversation that will help define priorities and reduce risk.

Who Core Edition is for

Maximizer Core Edition is ideal for organisations that:

Have small to mid-sized sales teams
Need clearer pipeline visibility
Want structured contact and opportunity tracking
Are moving from spreadsheets or entry level CRM systems
Require a practical, easy to adopt platform

It delivers control and consistency without over engineering.

What Core Edition delivers

Technology alone does not improve sales performance.

Clear contact and account management

Core Edition provides a centralised, structured way to manage:

Contacts and accounts
Communication history
Notes and interactions
Activity tracking

Ensuring customer information is organised and accessible.

Pipeline and opportunity tracking

Sales teams gain visibility into:

Active opportunities
Pipeline stages
Expected close dates
Deal values

Creating transparency across the sales process.

Activity and task management

Consistency drives performance.

Core Edition allows teams to:

Log calls and meetings
Schedule follow ups
Track tasks and reminders
Maintain visibility across team activity

Reducing missed opportunities and improving accountability.

Reporting and basic forecasting

Core Edition provides structured reporting to support:

Pipeline value tracking
Opportunity progression
Individual performance visibility
Revenue projection at a high level

Giving leadership clearer oversight without unnecessary complexity.

The Avrion approach to Core Edition

Even simple CRM systems require proper design.

We focus on:

Defining realistic pipeline stages
Matching fields and data capture to business needs
Simplifying user experience
Establishing reporting that supports decision-making
Preparing the system to scale when required

This ensures Core Edition does not become another underused tool.

Integration capabilities

Core Edition can be integrated with:

Mailchimp and marketing platforms
Finance systems such as Sage
DocuSign for contract workflows
Power BI for enhanced reporting
Custom systems where required

Ensuring even a simple CRM sits within a connected ecosystem.

Unsure if Core Edition is enough?

If you are evaluating CRM options and unsure whether Core or Business Edition is the right fit, a Business Health Check can help clarify requirements.

We assess:

Sales complexity
Forecasting needs
Reporting requirements
Growth plans
Integration priorities

Providing clear guidance on the right edition for your business.

Planning a CRM rollout?

If you are moving away from spreadsheets or a basic CRM, a discovery conversation will help you set the right foundation.

We help you:

Clarify sales process requirements
Avoid overconfiguration
Improve adoption from day one
Build a CRM environment ready to scale

What do our customers say?

“We have experienced a huge shift in the efficiency of the business with the all-round delivery of service.”

Tracey Hammond – Dengie

“After a feasibility study designed to ascertain which CRM to integrate into our business, I found that Avrion put together the best end scenario and product, Maximizer, to take our business forward. The team at Avrion showed their diligence and knowledge, which was a clear deciding factor in instigating our partnership. We look forward to strengthening our relationship going forward, as CRM evolution never stops!”

Craig Sansom – Prestige

“Avrion is an agile, approachable, friendly company. They are easy to deal with and deliver on what they set out to achieve.”

Tom Crowther – Belvoir

““The reason why I like working with Jon is because he always comes up with a solution. This was a small project but it has a big impact and solves lots of time problems. I can now make updates to the communications that go out myself and don’t need the support of Avrion for this going forward, although they are always on hand if I need help.””

Jane Margetts – Restore Records Management

“I’m using Power BI a lot more now than I did when we started with creating refreshable dashboards for the Senior Leadership Team and other management levels showing different elements of the business. We are doing this by implementing the data warehouse built by Avrion, which is very handy. I love Power BI and think it is such a great tool that every business can have/use as it turns your raw data into a story that shows different aspects from the company over time.”

Dan Costin – Restore Datashred

“Connolly's Red Mills have been working with Avrion since 2017 with our Maximizer implementation and have found them to be a great company to deal with, projects completed in a timely manner to a high standard.”

David Dewberry – Connolly’s Red Mills

“With our workload and team outgrowing our old method of workflow management, we needed a solution. Having worked with Avrion in the past, we asked them to take a look. Dave, Nick and Sam took the time to go through our process with us. It was decided that a ticketing system was required - the guys set up what we required and assisted us whilst we inputted our data and got it going. I think the level of customer service we have received from Avrion is 5 stars.”

Mike Bevan – SPM Instrument UK

“Looking back, partnering with Avrion to implement Microsoft Dynamics 365 was one of the best decisions we made. Our operations are now efficient, our team collaborates seamlessly, and we’re equipped to scale our business with confidence. If your company is struggling with inefficiencies like we were, I highly recommend working with Avrion – they’ll make sure you get a solution that truly works for you.”

Raj Mahay – Resin Products

“We would highly recommend Avrion for both CRM and tech support applications. We recently upgraded our tech support function for both internal and external support requests. This has improved our response times, planning, service level agreements and overview of the department. Avrion is always ready to suggest improvements and evolution for our business. A big thanks to Dave, Nick and Sam at Avrion for their work on this project.”

James Blair – SPM Instrument UK

“Avrion is able to grasp a concept quickly and turn it into a deliverable that can make a significant difference to a business. They take the time to understand the requirement, taking concepts and ideas and turning them into tangible benefits to achieve the best outcome possible for the customer.”

Jasmin Dudden – Restore Datashred