Maximizer AI IQ Boost

Turn data into actionable insight with embedded AI that supports forecasting, prioritisation and performance.

AI in CRM should not feel experimental. It should support real decisions, in real time.

Maximizer AI IQ Boost enhances your CRM with intelligent analysis and predictive insight, helping sales teams focus on the right opportunities and leadership teams gain greater confidence in forecasting.

Avrion ensures AI IQ Boost is configured properly, working with your data structure and embedded into your sales workflow.

Digital Transformation
on your Terms.

Schedule a structured discovery conversation that will help define priorities and reduce risk.

What AI IQ Boost actually does

AI IQ Boost analyses your CRM data to identify patterns, trends and signals that may not be immediately visible.

It helps you:

Assess deal health
Identify at-risk opportunities
Highlight high-value prospects
Improve forecast reliability
Support prioritisation across pipelines

The goal is not more data. It is a clearer direction.

How AI IQ Boost improves forecasting

Forecast accuracy improves when risk is visible early.

AI IQ Boost supports:

Probability refinement based on behaviour
Pattern recognition across historical deals
Identification of stalled opportunities
Pipeline risk analysis

This enables leadership teams to forecast with greater confidence and less reliance on intuition.

Smarter opportunity prioritisation

Sales teams often struggle to prioritise.

AI IQ Boost helps by:

Highlighting deals with strong engagement
Flagging opportunities lacking activity
Discovering cross-sell and upsell potential
Providing data-backed insights into pipeline strength

Supporting better allocation of time and effort.

Embedded intelligence, not separate dashboards

AI IQ Boost works within Maximizer.

Insight is delivered directly inside the CRM environment, meaning:

Sales teams see recommendations alongside opportunities
Managers gain contextual insight
Decision-making becomes part of daily workflow

Reducing friction and improving adoption in a live environment.

The Avrion approach to AI deployment

AI is only as strong as the structure behind it.

We ensure:

Data fields and pipeline stages are defined clearly
Forecast methodology aligns with AI modelling
Users understand how to interpret AI signals
Insight feeds into performance conversations
Governance and monitoring are established

This ensures AI supports performance rather than creating confusion.

AI IQ Boost and wider reporting

AI insights can also feed into:

Executive dashboards
Performance reviews
Revenue planning sessions
Power BI reporting where required

Creating pathways between AI-driven signals and leadership strategy.

Interested in improving forecast confidence?

If forecasting feels inconsistent or prioritisation is reactive, a Business Health Check can assess whether AI IQ Boost would deliver meaningful value.

We assess:

Data structure and quality
Forecast methodology
Pipeline visibility
Sales process consistency

Providing clear guidance on readiness and potential impact.

Planning to introduce AI into your sales process?

A discovery conversation ensures AI is introduced strategically.

We help you:

Define realistic AI use cases
Prepare data for accurate modelling
Align insight with sales management
Embed AI into everyday workflow functionally

What do our customers say?

“Avrion has, from the start, been very honest and clear about what we can achieve without spending vast sums of money on an entirely new system. We created an automation wish list for Avrion, who were brilliant at listening and communicating as they tailored the project specifically to the scope. Avrion built the system according to our needs and fine-tuned it as required once we began to use it. They have been very supportive throughout and helped us navigate through the entire process. We now have a system that can evolve as the development does, to improve and continually improve account visibility for our homeowners and improve cash flow by utilising the automation that we required.”

Carly Cullen – Priors Hall Park Management

“With our workload and team outgrowing our old method of workflow management, we needed a solution. Having worked with Avrion in the past, we asked them to take a look. Dave, Nick and Sam took the time to go through our process with us. It was decided that a ticketing system was required - the guys set up what we required and assisted us whilst we inputted our data and got it going. I think the level of customer service we have received from Avrion is 5 stars.”

Mike Bevan – SPM Instrument UK

“Working with Avrion has been easy – not just because they understand the business, but because they are open to helping make things work. The answer is almost never “no” – but if it is – there is always an alternative solution to get around the issue put forward.”

Charlotte Hurrell – Belvoir Group

“Avrion is an agile, approachable, friendly company. They are easy to deal with and deliver on what they set out to achieve.”

Tom Crowther – Belvoir

“At our internal review in 2019 we, as a company, asked if we were doing ourselves justice using Maximizer as our CRM solution or was there something better? We concluded that the price point for the system gives us a budget to develop our own specific customisations that are more beneficial for productivity and efficiency as well. After almost a year of trying unsuccessfully to engage with our existing partner, trying to get them to talk about upgrading and personalising the system, we decided to switch over to Avrion. Avrion had been in conversation with us and once we engaged with them, they immediately gave us something unique. They allowed us to effectively have an off-the-shelf CRM system that we could customise – at affordable rates. Rates that are competitive for SMEs. Once we formed a partnership with Avrion, for the first time in seventeen years we were working with a really engaged partner, which is something unique. Avrion enabled the changes to revolutionise our workflow through small steps that added huge impact. Not many people do that.”

Cole Fellows – The Insurance Network

““The reason why I like working with Jon is because he always comes up with a solution. This was a small project but it has a big impact and solves lots of time problems. I can now make updates to the communications that go out myself and don’t need the support of Avrion for this going forward, although they are always on hand if I need help.””

Jane Margetts – Restore Records Management

“Connolly's Red Mills have been working with Avrion since 2017 with our Maximizer implementation and have found them to be a great company to deal with, projects completed in a timely manner to a high standard.”

David Dewberry – Connolly’s Red Mills

“We first came across Maximizer Sales Leader Edition (SLE) when looking for a CRM system with quoting functionality to replace an aged manual system based mainly on Excel! From development to implementation, each stage was found easy to transact and made easy to understand with the support offered found to be exceptional. Our main area of focus was to improve systems to reduce stress on resource with minimal impact on the team – this was achieved with great success & the system welcomed.”

Liane Atherton – AAF Air Filters

“I’m using Power BI a lot more now than I did when we started with creating refreshable dashboards for the Senior Leadership Team and other management levels showing different elements of the business. We are doing this by implementing the data warehouse built by Avrion, which is very handy. I love Power BI and think it is such a great tool that every business can have/use as it turns your raw data into a story that shows different aspects from the company over time.”

Dan Costin – Restore Datashred

“We have experienced a huge shift in the efficiency of the business with the all-round delivery of service.”

Tracey Hammond – Dengie